business objective
The client, a leading financial BI company, set out to build a profitable data platform for investors in the aviation industry.
The platform needed to collect, organise and analyse financial data from airlines to create a profitable offering for investors – requiring a wide range of financial and business coverage, including data not readily available, across 280 airlines worldwide.
Customers also needed the ability to create individual reports and compare peer groups through a web application.
Our solution
- Partnered with the client to shape the product itself – prioritising profitability first, then scaling data depth and volume over time.
- Built a platform that comprehensively monitors the airline industry, tracking 2,000+ key data points and generating 3,000+ statistics per company.
- Proposed, built, and implemented a dedicated module to track COVID-19 government assistance programmes, helping investors assess a new category of financial exposure in real time.
- Provided ongoing testing and maintenance, with clear documentation of new features and modifications.
- Maintained a flexible, dedicated team structured around the client’s evolving data processing needs, continuously improving data accuracy and completeness.
Outcome
- Earned the client’s confidence in Cognition’s execution – leading to an expanded scope that grew tracked data fields from thousands to approximately 8,000, incorporating deep qualitative analysis alongside the quantitative core.
- Delivered a sustainable, profitable product that materially improved the client’s business performance.
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