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When a Packaging Titan Missed the Signal In late 2023, a European flexible packaging giant lost a major FMCG client to a newer, regional rival. It wasn’t a pricing war, nor a quality failure. The reason? The rival had quietly invested in a biodegradable multilayer film line six months earlier—perfectly timed to align with the …
Competitor Intelligence Mistakes in Packaging Industry: What Not to Do and How to Fix It In the fast-paced and highly competitive packaging industry, staying ahead of the curve requires more than just innovative designs and efficient production. Competitor intelligence—gathering and analyzing data about your competitors—can provide invaluable insights to inform your strategy. However, many companies …
Competitor Intelligence Mistakes in Packaging Industry: What Not to Do and How to Fix It Read More »
As businesses increasingly prioritize sustainability, packaging innovation has become a key area of focus. From eco-friendly materials to circular design principles, the latest trends in sustainable packaging are transforming industries. However, staying ahead in this rapidly evolving landscape requires more than just adopting green practices—leveraging industry intelligence is crucial. By understanding market shifts, consumer demands, …
Sustainable Packaging: Key Trends and Why Industry Intelligence Matters Read More »
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