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Client Story
Market Intelligence Across Direct and Indirect Categories
Impact
The client used the insights to reset budgets for 2025
12
Contract Renegotiated and expand coverage in 3 new regional supplier markets
Internal turnaround time dropped from 5 weeks to 2.
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Client
Pharma manufacturer
Products
APIs, excipients, CMOs, solvents, indirects
Industries
Pharma
target geo
Global
business objective
A top-10 global pharma company needed detailed market intelligence across 5 direct categories (APIs, excipients, CMOs, solvents, primary packaging) and 4 indirect ones (capex spares, IT, facility services, training). The goal was to improve sourcing decisions for 2025 planning and identify pricing trends and supply risks across key regions.
Our solution
- AI-led Scan: Our AI platform scanned 75 data sources to identify pricing shifts, supply risks, and supplier overlaps. It structured external inputs, flagged key patterns, and reduced manual research time by 50%.
- Pharma Analyst Review: Analysts reviewed flagged insights and validated the findings using regional data, supplier interviews, and benchmark inputs. They built category-wise market maps, cost models, and supplier positioning dashboards for each of the 9 categories.
Advantage of AI-First Approach: AI accelerated scan coverage and reduced desk research effort, freeing analysts to focus on contextual analysis, benchmarking, and actionable summaries.
Outcome
The client used the insights to reset budgets for 2025, renegotiate 12 contracts, and expand coverage in 3 new regional supplier markets. Internal turnaround time dropped from 5 weeks to 2.
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