Data analytics & Lead scoring
Cognition’s analytics driven lead scoring services help deliver higher returns on our clients’ digital marketing and telemarketing campaigns, while providing direction and focus for their sales teams.
Data analytics & lead scoring
Cognition’s analytics driven lead scoring services help deliver higher returns on our clients’ digital marketing and telemarketing campaigns, while providing direction and focus for their sales teams.
Our approach enables our clients to identify and nurture rich seams of engaged, responsive data comprising companies and contacts who are already active in the market and whose detailed ideal customer profiles (ICPs) are aligned to those of the existing client contacts.
Our analytics and lead scoring helps effectively segment and target the prospects, while maintaining flexibility and control of the marketing spend.