Cognition

Transform Your Business with Accurate and Actionable Data

Streamline Your Data for Ultimate Marketing and Sales Success
What it solves

Overcoming Data Challenges Made Simple

Drive Revenue with Efficient & Accurate Data Management
Data churn is an ongoing issue for all businesses. Our research shows that companies using clean data from as recent as 18 months ago are facing bounce rates of up to 60%, rendering the data they have useless for campaigns and direct sales. At Cognition, we understand the importance of organizing, enriching, and cleaning data for effective marketing and successful sales. Our Comprehensive array of Data Orchestration Solutions strives to consistently and affordably resolve challenges with—

Data Silos and Fragmentation:

Scattered data across different systems, applications, and departments, makes it difficult to consolidate and integrate. Siloed data inhibits efficient data sharing, collaboration and analysis, leading to missed opportunities and suboptimal decision-making.

Data Quality and Consistency:

Issues such as incomplete, inaccurate, or inconsistent data across various sources undermine the reliability and integrity of analytics, reports and insights derived from the data.

Data Security and Compliance:

Collecting and processing large volumes of sensitive data can lead to unauthorized access, breaches and compliance violations.

Scalability and Performance:

Bottlenecks in scaling data orchestration systems and optimizing data pipelines to maintain high performance can hamper productivity and decision-making.

Data Integration and Interoperability:

Issues with incompatible data formats, data schemas and APIs make it difficult to harmonize and integrate data effectively.
how it works

Acquiring Pre-Qualified Leads through Analytics

A Tailored Approach to Targeting the Right Prospects
Cognition’s lead generation solution is based on an analytics-driven approach. We create detailed target personas that have a high degree of predictability around the performance of the data. Once the personas are created, we size the market for the number of companies and contacts that fit each persona, and from this, create tailored lead generation plans with visibility on the expected ROI.
Our lead generation solutions are focused on two operating models, Marketing Qulaified Leads (MQLs), and Sales Qualified Leads (SQLs), which provide clients with high-propensity target markets and personas, as well as intent-to-buy triggers. This allows us to provide as many pre-qualified leads as the client requires and wherever in the funnel they require them.

Check out How Cognition
Powers Your Pipeline.

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Why Our Clients Work with Us

Unmatched Expertise in Data Management

Tailored Solutions for Unparalleled Value. A few reasons why our clients choose to work with us:

Unmatched Expertise

Leverage the skills of highly knowledgeable data analysts with advanced data transformation tools to deliver superior solutions

Tailored Solutions

Gain optimal value through specially customized offerings that meet unique business requirements

Extensive Data Catalog

Extract valuable insights from an extensive database comprising over 300 diverse sources that support informed decision-making and campaign optimization

Risk Mitigation

Safeguard against potential disruptions owing to non-dependency on a single information source

Seamless Integration

Allow for effective and direct integration with existing CRM systems through APIs, eliminating compatibility issues

Proactive Data Hygiene

Overcome issues such as inaccurate, duplicated or inconsistent data, leading to improved campaign performance and enhanced market coverage

Compliance and Reputation Protection

Implement comprehensive risk mitigation plans that proactively prevent domain blacklisting incidents and server compromises, safeguarding and maintaining a strong ISP reputation
How We Partner with Our Clients

Collaborative Solutions for Seamless Integration

Direct Integration & Ongoing Support Drive Continuous Improvement
We foster collaborative partnerships, offering seamless integration to directly integrate our clients’ CRM through our APIs. Our customized data orchestration solutions are tailored to meet unique business requirements, delivering effective outcomes regardless of the company’s size. With ongoing support and consultation, we work collaboratively to drive continuous improvement and deliver tangible business results.
TAILORED FOR YOU

Two Operating Models Aligned
to Your Unique Needs

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Marketing Data Lead

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Marketing Data Lead

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Ready to See How Cognition
Can Grow Your Business?

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